"Why am I on Pinterest" is a series that examines the complex relationship between artist, image, and audience in the digital age. It originated years ago when I discovered users reposting images of me that had been deleted from my own profile. As these images continued circulating, recommended back to me by Pinterest's algorithms, I began saving them - severed from their original context, taking on a life of their own.

This ongoing project collects these fragments as a means to unpack our culture's fixation with self-image and self-commodification online. My own likeness and work, once shared then erased, became viral content for strangers. This forces questions about consent, ownership, and identity in virtual spaces where nothing disappears fully.

There is connective tissue between this act of involuntary digital appropriation and Barbara Kruger's recent work "Thinking of You / I Mean Me / I Mean You." We both aim to expose and critique the slippery space between self and other, me and you, in an online ecosystem where personal brands are currency. My images, separated from me yet still recognizable as mine, mirror the tension in Kruger's title - the blurring pronouns point to how we grasp at digital closeness while remaining opaque. In the Internet's hall of mirrors, who is the audience, who is the subject, and who profits from the gaze?